Multimedia Project

Audio Story


Nowadays, more and more people in Korea are interested in how to raise dogs well and so do I. Quite recently, I suddenly realized that I didn’t have much knowledge of dogs even though I have had dog for 5 years. Therefore, I will introduce major symptoms when dogs are stressed and how to relieve it.

There are three major symptoms when dogs are stressed. Firstly, their hairs around their snout and forepaw will become reddish if they are stressed. Because the saliva of stressed dogs is oxidized by the contact with the air and its color changes to red. Secondly, dogs get dark circles as human if they get stressed. Thirdly, they may suddenly urinate in the wrong place if they got stressed.

Then, how to deal with their stress? Firstly, the most important thing is walking dogs. Take a walk in the place where your dog usually likes. And it is also good idea to find a new place and stroll with a dog. In addition, let the dogs think. To give a new trick to them or give toys which make them exercise their brain are good ways to relieve their stress. Lastly, dogs see the world through their nose. Sense of smell is important to the them and dogs that use their sense of smell got less stress and have high self-esteem.


Audio Slide Show


Meanwhile, I think anyone who has a dog might have common concern. In fact, it is best to stroll with a dog every day and have him smell such as clean grass and soil. However, sometimes it is difficult to walk a dog especially rainy days. Therefore, I will introduce Snuffle Mat which is a kind of toy to have dogs do nose work at home.


Video Story

Actually you can buy them on the market, but nowadays some people make them by themselves too. I also made snuffle mat with dishcloths and a bath mat for my dog when I was in Korea. I cut dishcloths into long strips and tie them to the bath mat. It was quite simple because it just took about 2 hours. After I made it, whenever I give snacks to my dog, I always hide snacks in it and make him sniff and find them.

There are several effects of Snuffle Mat. Firstly, it is not pleasure only for the dogs, but it can create strong bond between the dogs and their owners. In addition, it also helps relieve stress. The smelling behavior requires a lot of breathing and increases the blood flow So if the dogs are relieved of stress through these activities, they will maintain emotional stability as usual. As a result, they can flexibly deal with the stress caused by being in a new situation. Moreover, it is really useful especially for old dogs which cannot easily go out.

As I was doing my media project, I introduced it to my roommate Miyu who has a dog. She hadn’t heard of it before and she told me she would make it for her dog later. Therefore, I feel rewarded with it and I want many people to know it.


Without Media Project

These days, I use mainly Kakao talk, WeChat and Snapchat as messenger and Facebook and Instagram as social media. Actually, I had never imagined my life without media before I got ‘Without Media Project’.

During spring break, I took a trip to Los Angeles with my roommate Miyu I did this assignment on the second day of my travel.

I found that I kept taking my cell phone out of my pocket for all day, even though my cell phone was turned off. Therefore, I realized that I was using my cell phone habitually or perhaps I addicted to use it.

I think there were both merits and demerits of living without media. Merit was that I could communicate with others better. We spent two days in Disneyland and I realized that I spent more time talking with Miyu on the second day when I didn’t use my cell phone.

However, I think there were way more things which made me uncomfortable than merits. First of all, I felt that I was disconnected with my friends. These days, I keep in touch with my Korean friends by Kakao Talk, and I use Wechat with Chinese friends. And especially when I was traveling, we used to sent photos to each other. So I felt so frustrated when I couldn’t use my messengers.

In addition, I think it is almost impossible for me to live without cell phone in that we need to get information from the Internet. For instance, actually it was essential to find a way with Google Map or call for Uber by using Internet during the trip but I couldn’t. If I had traveled by myself without my phone, the whole trip would not have been smooth.

In my opinion, we have become too accustomed to using the Internet. In the past, face-to-face communication was dominant in the way people communicate, but because communication using the Internet is dominant now, I think media has become an essential element for modern people.

Follow and Evaluate A Multimedia Journalist: John Branch


2015 PEN Literary Awards Ceremony

licensed under CC BY 2.0

John Branch

I will introduce John Branch who is multimedia journalist and writer.

John Branch was born in Redondo Beach, California. He earned a Bachelor of Science in business and a Master of Arts in journalism from the University of Colorado Boulder. He joined the New York Times in September 2005 as a sport reporter and he still works at the New York Times. He was also a finalist in the 2011 Pulitzer Prize for his series called ‘Punched Out’ about the death of ice hockey player named Derek Boogaard and he released a biography of Derek Boogaard titled ‘Boy on Ice: The Life and Death of Derek Boogaard’ in 2014. which won the 2015 PEN/ESPN Award for Literary Sports Writing.

I think the most remarkable one is that he won the 2013 Pulitzer Prize in Featuring Writing for ‘Snow Fall: The Avalanche at Tunnel Creek’.


‘Snow Fall: The Avalanche at Tunnel Creek’

‘Snow Fall: The Avalanche at Tunnel Creek’ is the special feature article of the New York Times in 2014 which covered the avalanche in Washington’s Cascades in February. It received a favorable evaluation in that it was pioneer of the multimedia journalism. It broke away from the traditional form of the article which is text centered. Instead, documentary techniques were used to illustrate the difficulties and the moments of accidents experienced by skiers as they descended from the top of the mountain. Moreover, it opened up a new chapter in the news articles by using various kinds of multimedia materials such as photos, videos and graphics, etc and it could increase the immersion level of readers. In particular, some images and videos were used as interactive media which appear naturally when readers scroll down the articles on websites have attracted a great deal of attention from journalists as a new experiment.

This article greatly impacted and created changes of the press. As this article was evaluated as future form of journalism, various media companies are trying to implement this kind of journalism. In addition, I think it also changed the composition of the newsroom.

Taylor Campbell: Does a project of this magnitude require a team? If so, how large and what was the composition? What kinds of costs are required for a project like this?

John Branch: Yes, of course, there was a team. In the end, I think 16 people had a hand in it. I was involved from start to finish. A photographer and video journalist were assigned to it fairly early. And then, once we decided on which graphics to construct, about 6-8 graphic artists got involved. There were page designers and 2-3 coders, applying the digital magic to all forms of devices (various browsers, from IBM desktops to iPhones, etc).  We’ve never added up the number of hours or the costs involved. We don’t divide our work that way. (I can’t, for example, even guess how many hours I’ve been working on a current project. We don’t sign in and sign out when we move from one story to another, which might happen many times in a day.)


This is the part of the interview with John Branch by Taylor Campbell and it shows that ‘Technicians’ such as graphic artists or coders appeared in the press and they play the important role. As it is, developers and designers are tend to enter the newsroom, and they’ve put brilliant technology on their content. Many card news and video news which are made recently have been developed by engineers.

Meanwhile, how can we improve his multimedia work? In fact, even though ‘Snow Fall: The Avalanche at Tunnel Creek’ was successful, it was a sort of one-time project. I think rather than focusing on making another special feature article like ‘Snow Fall’, the press should work on building a platform to make special feature article like Snowfall. In short, a ‘repeatable platform’ should be built.




Critique of Social Media Policy

I will analyze and critique social media policy of New York Times. New York Times announced this new guidelines of social media policy on October, 2017. There are plenty of articles but main message is as follows:


• In social media posts, our journalists must not express partisan opinions, promote political views, endorse candidates, make offensive comments or do anything else that undercuts The Times’s journalistic reputation.

• Our journalists should be especially mindful of appearing to take sides on issues that The Times is seeking to cover objectively.

• We consider all social media activity by our journalists to come under this policy. While you may think that your Facebook page, Twitter feed, Instagram, Snapchat or other social media accounts are private zones, separate from your role at The Times, in fact everything we post or “like” online is to some degree public. And everything we do in public is likely to be associated with The Times.


After reading this article, I was really curious about comments on it because I thought it was definitely a controversial issue. There are around 300 comments on this article and there are conflicting opinions on this policy. Therefore, I felt it was worth thinking about this issue.

If we superficially look through this, it looks reasonable in that it emphasizes the objectivity of journalism because it is obvious that journalist should try to pursue the objectivity. However, in my opinion, it does not make sense to me for several reasons.

First of all, I think it is too much for the press to engage in the journalists’ personal social media. This is because it can violate individual freedom of expression. Managing an individual’s social media is literally a personal matter. If he or she is makes offending statement in social media, it will be criticized by the public. In addition, because social media has its essence in communication, social media of journalist itself can be a channel of communication between journalists and the public.

Moreover, inevitably, journalists cannot always be objective in reality. For instance, whenever journalists decide the topic of an article, their opinions are already involved in it. Also, if they have to cover universal human rights such as minority issues, their valuation would be involved unavoidably.